Ruffles Introduces New Ridge Twists
Ruffles expands their line-up of potato chips with the introduction of new Ruffles Ridge Twists.
Ruffles Ridge Twists features light and airy potato spirals (like a Ruffles version of a Fritos Flavor Twist). The new potato snacks come in two flavors: Double Cheddar and Smoky BBQ.
Ruffles Ridge Twists Double Cheddar features a “buttery and rich flavor that adds a little hop in your step.”
Ruffles Ridge Twists Smoky BBQ is the signature flavor for the latest Ruffles-sponsored professional basketball player (Ruffles calls it a “Chip Deal”), A’ja Wilson, and offers a “classic” BBQ flavor. A’ja Wilson is a WNBA player and the first female athlete to be signed to a Ruffles Chip Deal.
Ruffles Ridge Twists are currently rolling out to stores nationwide and can be found now at snacks.com (the online store for Frito-Lay snacks) in 5.5-oz bags for $5.59 and 1.75-oz bags for $2.29.
Photo via Ruffles.