Mars welcomes new M&M’s Caramel Cold Brew candies as a permanent addition to the brand’s line-up.
The new M&M’s flavor is inspired by cold brew coffee and features a “combination of smooth, robust coffee flavor and sweet, chewy caramel” covered in milk chocolate and M&M’s signature colorful candy shell.
To promote the new flavor, M&M’a plays on the tendency of having your name misspelled on a coffee order by offering a chance to win a year’s supply of M&M’s Caramel Cold Brew by sharing how your name was misspelled on a coffee order at the M&M’s website. The sweepstakes runs through Sunday, April 30, 2023, at 11:59 PM ET.
Photo via M&M’s.